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BLENDED TRAVEL CAMPAIGN

Crowne Plaza–
Blended Travel 

Crowne Plaza Hotels, a thought-leader in the hospitality industry, conducted a survey of travelers who combine leisure with business travel (blended travel.) The study yielded some interesting trends in post-pandemic travel.

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A webpage was dedicated to the findings on the Crowne Plaza website, which linked to a downloadable white paper. The study was also promoted by the PR team, who procured publication through a number of travel news sites.

Client / 

IHG

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Role / 

Creative Lead,

Art Director,

Creative Director

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Elements / 

Website 

White Paper

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© 2020, Ken Szpindor Creative. LLC

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